.

 

Here's How You MUST Set Up Your Website 'HTML Tags' For Best Optimisation In Search Engines Regardless Of Your Industry

The first point is the title tag:

A title tag is something that must contain your most important key words because it is the most important tag. Typically I always put the top one or two keywords in my title tag of the home page and only one keyword phrase per internal page. The title tag should be no longer than 60 characters, including spaces.

In the HTML format, a title tag will look like this html title tag

So if you were targeting the key word "carpet cleaning" your title tag will look like this title tag

Here is an image of where you can see a title tag. In this image the title tag is showing as: 

Google and a title tag

If you have trouble understanding all this don't worry, simply instruct your website designer to make the necessary changes.


The second point is your keyword tags:

Your keyword tag should contain ALL your keywords. Although Google doesn't look on this as importantly as it use to but it is still advised to add all your keywords to the key word tag. The keyword tag should be no longer than 800 spaces, including spaces.

Here is what your keyword tag will look like: keyword tag one

Again, if all this doesn't make much sense to you, simply give your important keywords to your web resigner and ask them to add it to your website.

Here's How To Know Which Are The Best Key Words:

Use Google to tell you. The free Google keyword tool is what you will use because it will give you a close estimation of the number of times a word was searches for last month. Lets look at it together. Click here on the FREE GOOGLE KEYWORD TOOL.

The page will look like this

Google External Keyword Tool

 

  • The Blue circle must be set to the country you wish to target 
  • The Green circle is where you will enter your key word 
  • The Red circle is where you will type a the security spam protection code 
  • And finally the Black arrow is where you will click so Google can find its data. 

The results (we will use "Carpet Cleaning" as our example) will now bee shown. Here are the results for carpet cleaning in Australia.

cc results on google

 

I typically look at the first few results (under the first circle) and if they produce high traffic (Many monthly searches) I will use them as my key word.

At the top we can see the keyword "Carpet Cleaning" to the far left, then when we look a little to the right and we can see the key word "Carpet Cleaning" was searched for around 165,000 times last month. So this would be a very good word to rank high in Google and other search engines for.

The top 1 to 3 key words I would typically use in my title tag and my H1 tag which I will explain next.

To Make Things Really Easy I Managed To Grab This Video
On How To Use The Google Keyword Tool

 

The third important point is: 

Your H1 tag. The H1 tag is probably the second most important tag. In the HTML, your H1 tag will begin with and finish with and it will contain the important things in between one if which will be at least one of your most important key words or the key word you want that page to rank high in the search engines for.

The fourth important point is:

The most prominent key words or the key word you want that web page to rank high for should have it mentioned in the copy of that page at a ratio of a minimum of 1% but no greater than 2%. What this means is that for every 100 words in your page you should mention the key word no less than once but not more than twice.

You also should have your key words put in your metta keyword tag. A keyword tag will look like this:keywords example

Here's a small tip... try to end the copy (words on your website) with the key word.

seo tags

P.S: I hope this has helped you to re-structure your website so it looks much more attractive to the search engines.

P.P.S: Keep an eye out for your next tip in your email inbox as you should have it by the time you finish reading this one. It can boost your website conversion by over 300% month after month.

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